Expert Resources to Elevate
Your Homes' Appeal
"40% of buyers are more willing to walk through a staged home they saw online"
Our Design Process
- Initial Consultation- This includes a brief overview of the property, understanding of listing goals, discussion of timeline, and property condition.
- Design Proposal- This includes a customized staging plan based on property layout and buyer psychology; Room-by-room strategy and style direction.
- Staging Installation- curation of furnishings and decor. Focus on flow, function and emotional connection in each room
- Final Staging and Walk Through – Last Minute touch-ups for picture perfect presentation, client walk-through and staging care tips
- De-Staging & Follow-Up – Scheduled de-staging once the property is sold or listing period ends
Staging Myths
- Staging is decorating.
- Staging is NOT decorating. Staging is de-personalizing and preparing a house for sale. Staging is a marketing tool.
- Staging is too expensive.
- The investment in staging is always less than a price reduction. Stagers have been trained to work with a Sellers’ budget and time frame to properly stage a house.
- I can just watch one of those shows.
- Shows on HGTV and TLC give Sellers the idea that they need to do something to their house to prepare it for sale, but Sellers cannot truly be objective in a house they have been living in. They need a third party independent opinion to get it properly Staged. Accredited Staging Professional’s (ASP) have the experience and ideas to help Sellers get their houses ready; we honor our clients, and work closely with Realtors to help get a house sold.
- Buyers can see beyond my decor selections.
- Most buyers cannot see beyond the stuff. Even if they can, they will offer you less in the final offer. The house has to be perceived as lovingly cared for, and decor choices do matter. Decor selections need to be fairly neutral, and be positioned in such a way the house is what is remembered vs. the stuff. Every house gets a “label” – what will yours be?
- It is More Cost Effective to Just Take a Markdown to Sell My House
- When you handle the objections ahead of time, you get to choose how much they cost. When those mental deductions are removed, sellers get higher priced offers.
- I Will Save Money, if I Do the Work Myself
- If you are not a good painter, hire one. Doing projects yourself (if you are not good at them) will cost you time and more money. Sellers need to make sure repairs can be done quickly and correctly. Time is money (taxes, overlapping expenses, utilities, carrying costs, etc). So if it takes you 6 months to get ready to sell; what is the overall cost of that decision? If you look at a market value depreciation of 2%, a 200,000 house would be worth $2000 less in 6 months. In this example, that $2000 would be better invested in helping you towards your ultimate selling goal.
- Staging alone is the magic answer.
- There are many factors that affect a sale. Prepared sellers are more likely to enjoy success faster. It takes many tools to sell a house fast, successful sellers use all of them.
- Repairs and updates are a cost of selling.
- Repairs and updates are the cost of living in your house. Differed maintenance items will cost you more if not handled in advance of selling your house.
Staging Tips & Tricks
Curb Appeal
First impressions matter- especially when selling a home! Boost your property's curb appeal with these simple tricks: Keep the lawn freshly mowed and edges neat, add a pop of color with potted flowers or a seasonal wreath, and make sure walkways are clean and inviting. Dont forget the details- polish the hardware, update the house numbers, and ensure lighting is warm and welcoming. A well-staged exterior sets the tone for what's inside!
Repairs
First impressions matter, and small issues can raise big red flags for potential buyers. Before staging your home, take care of minor repairs like leaky faucets, squeaky doors, chipped paint, or cracked tiles. These seemingly small details can make your home feel neglected and distract buyers from its true potential. A well-maintained home signals care and quality- helping buyers feel more confident in making an offer.
Paint
A fresh coat of paint is one of the easiest and most cost-effective ways to instantly refresh your home. Stick to neutral tones like soft grays, warm whites, or beiges to create a clean, inviting canvas that appeals to a wide range of buyers. Bold or personalized colors can be distracting and make it harder for buyers to envision themselves in the space. Neutral, well-painted walls help rooms feel brighter, larger, and move-in ready.
Wallpaper
While wallpaper can add personality, it often reflects personal taste that may not align with potential buyers. Bold patterns or outdated designs can make a space feel busy or dated. If your home features wallpaper, consider removing it and opting for a fresh, neutral paint instead. This helps create a clean, modern backdrop that allows buyers to imagine their own style in the space.
Furniture
The right furniture layout can make a home feel spacious, functional, and inviting. When staging, aim for a clean and balanced look- remove any oversized or excess pieces that crowd the room, and arrange furniture to highlight flow and focal points. Neutral, well-scaled furniture helps buyers visualize how they could live in the space and less is often more when it comes to creating a polished, appealing presentation.
Style
When staging your home, aim for a timeless and universally appealing style. Clean lines, neutral colors, and subtle accents create a welcoming atmosphere that resonates with the widest range of buyers. Avoid overly trendy or personal decor, which can be distracting or alienating. The goal is to create a space that feels warm, stylish, and easy for buyers to picture themselves living in- regardless of their taste or background.
Signature Stagers
Exclusive Perks for Our Repeat Clients
We believe in rewarding our valued partners who consistently choose elevated presentation for their listings. Our Loyalty Program offers exclusive discounts based on your annual staging volume.
Level 1
Preferred Partner
10%
Complete 10 staging packages in a calendar year and enjoy 10% off all future staging services for the remainder of the year.
Level 2
Elite Partner
15%
Complete 15 staging packages in a calendar year and unlock 15% off all future staging services and priority booking.
Level 3
Premier Partner
20%
Complete 20 staging packages in a calendar year and receive an exclusive 20% discount and priority booking.
Schedule Your Home Staging Consultation
Let’s bring out the best in your space. Book a personalized consultation to create a staging plan that highlights your home’s full potential and help it shine in today’s market.
